Pricing
Three ways in. No contracts.
Start with the website, run the whole system, or hand your front desk to AI. Every tier is built and run for you.
The Website
You just need to look the part.
£97/mo
- Custom website, built to book jobs
- Hosting, updates & support
- Setup and launch, done for you
A website alone does not chase leads or answer calls. That is the System.
Most popular
The TRAYD System
AI catches what you miss.
£297/mo
Everything in The Website, plus:
- Missed-call text-back, 24/7
- Reviews on autopilot
- AI follow-up on missed calls & quotes
- Online booking + one inbox
- Local SEO + Google Business Profile
TRAYD OS
AI runs your front desk.
£3,000/mo
Everything in the System, plus:
- AI receptionist answers every call, live, 24/7
- AI agent quotes, schedules and follows up on every channel
- Emergencies escalated straight to your mobile
Plus a £7,500 setup. TRAYD OS is built around your business rather than configured from a template.
Love it, or your money back. 30 days.Cancel anytime. No contracts.Live in about a week
Compare
What you get, tier by tier.
Every tier includes everything below it. No add-ons, no modules to buy later.
| Feature | WebsiteThe Website£97/mo | SystemThe TRAYD System£297/mo | OSTRAYD OS£3,000/mo |
|---|---|---|---|
| Your website | |||
| Custom site built to book jobsWritten and built around your trade, not a template with your logo on it | Included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Service & service-area pagesA page for every job you do and every town you cover | Included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Hosting, updates & supportNever think about your website again | Included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Setup & launch, done for youLive in about a week. You do nothing | Included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Getting found | |||
| Local SEO + Google Business ProfileFound first when someone three streets away searches your trade | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Reviews on autopilotEvery happy customer asked, so you never have to | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Unhappy customers reach you firstBefore they reach Google | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Past customers brought backQuiet weeks filled from people you've already worked for | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Never lose a lead | |||
| Missed-call text-back, 24/7Before they ring the next firm on the list | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Every enquiry answered in minutesThe firm that replies first usually wins the job | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Web chat that texts backCatches the ones who'd never pick up the phone | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| One inbox, every channelStop hunting through five apps for what you promised someone | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Online bookingThey pick a slot you've actually got free. No phone tag | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Winning the work | |||
| AI follow-up on every quoteChased until you get a yes, a no or a date | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Quote from the vanOut before you've left the driveway, and the first quote usually wins | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Your live job pipelineSee every quote that's out and what it's worth | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Getting paid & keeping them | |||
| Deposits and text-to-payPaid before you've packed the tools | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| Service & certificate remindersEvery EICR, gas safety and warranty chased before it lapses | Not included in The Website | Included in The TRAYD System | Included in TRAYD OS |
| The front desk | |||
| AI receptionist answers every call liveNights, weekends and bank holidays included | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Books the job straight into your diaryEmergencies come straight to your mobile | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Knows your prices, your patch and your rulesIt never quotes outside what you've agreed | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Dead quotes woken up and chasedTwo years of leads you've already paid to generate | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Cancellations refilled automaticallyA cancelled slot is a lost day. This fills it from your waiting list | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Customers reminded the day beforeSo they're in when you turn up | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Unpaid invoices chased until they're paidCash flow kills more contractors than a lack of work | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| One-off jobs turned into service plansTurns a one-off job into repeat income, and a firm into a sellable one | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Which ads and postcodes produce paid jobsNot just calls. Money in | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Every call transcribed and summarisedNothing lost between engineers | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
| Weekly summary of what the front desk earned youCalls answered, quotes out, jobs won, money in | Not included in The Website | Not included in The TRAYD System | Included in TRAYD OS |
Pricing questions
Straight answers, before the call.
- Which tier do I actually need?
- If your site is the only problem and you answer your own phone fine, take the Website at £97/mo. If calls go unanswered and quotes go quiet, that's the TRAYD System at £297/mo, where most contractors should start. If answering the phone properly would be somebody's full-time job, that's TRAYD OS.
- Can I start on the Website and move up later?
- Yes, any month, and there's no rebuild. Your site, your domain and everything on it carries straight over. We just switch the rest of the system on around it. Same going from the System up to TRAYD OS.
- Why is TRAYD OS £3,000 a month?
- Because it replaces the person you'd hire to do it. A full-time front desk runs to somewhere around £2,000 a month once you've covered salary, NI, pension and holiday, and that is for forty hours a week. TRAYD OS answers every call live around the clock and never needs managing.
- Is there a setup fee?
- Not on the Website or the TRAYD System. £97/mo and £297/mo are the whole cost, build and launch included, and nothing appears on a bill later. TRAYD OS carries a £7,500 setup, because it's built around how your business actually runs rather than configured from a template.
- How long does setup take?
- About a week. We build your website, number, automations and pipelines for you, then walk you through it once. Your only job in the meantime is to keep working.
- Do I need to be techy?
- No. That is the whole point of done-for-you. If you can answer a text, you can run TRAYD. We handle everything technical.
- What does it cost?
- Three tiers: the website at £97/mo, the full TRAYD System at £297/mo, or TRAYD OS, the complete AI operating system, at £3,000/mo plus a £7,500 setup. All month to month, no contracts.
- What happens when I miss a call?
- TRAYD texts the caller back within seconds, answers their questions and books them into your diary, day or night.
- Am I locked into a long contract?
- No. TRAYD is month to month and you can cancel anytime. Your first 30 days are covered by a full money-back guarantee, so the risk is on us.
- Do I own my website and my data?
- Your domain, your customer list and your phone number — yes, always, and they leave with you free. The website runs on our engine, so it stays with us; if you ever leave you can buy a standalone copy of your site for a one-off £1,000.
- Will this work for my trade?
- Heating & boilers, plumbing, electrical, roofing, building & renovation, landscaping and more. If your business runs on phone calls and booked jobs, TRAYD is built for you.
Risk-free
Love it, or your money back.
If TRAYD is not a fit in your first 30 days, we refund every penny. No questions, no contracts. A brand-new company should carry the risk of proving itself, not hand it to you.
We only win when you book more work.
Ready to stop losing jobs to a website that doesn't work?
Book a 15-minute demo. We'll show you exactly what we'd build for your business.
No pressure, no tech setup.